SUCCESS STORIES - SPIDERWOOD STUDIOS
OVERVIEW
Spiderwood Studios is a state-of-the-art motion picture, music and animation production facility situated on 200 acres of diverse terrain along the Colorado River; just 25 minutes from downtown Austin, Texas.
In May of 2009, after five years of development, Spiderwood Studios engaged the expertise of SKYLINE MOVEMENT to help market their property and services to the worldwide entertainment industry.
The first project was a redesign of the SpiderwoodStudios.com website, followed by the redesign of the SpiderwoodProductions.com website. Spiderwood has continued to rely on SKYLINE MOVEMENT for all of their interactive marketing and design needs.
RESULTS
- Consistent International Website Traffic and Email Submissions
- First Page Organic Search Engine Rankings for the terms: sound stages Austin, sound stages Dallas, sound stages Houston, sound stages San Antonio, sound stages Texas, movie studio Austin, movie studio Texas, production studios Austin, production studios Texas, cyclorama Austin, cyclorama Texas, green screen studio Austin, green screen studio Texas, backlot Austin, backlot Texas
SOLUTIONS
Branding
S.M. worked directly with owner Tommy G. Warren to learn the intricacies of his vision for Spiderwood Studios. We learned about the inner workings of the industry and how Mr. Warren's decades of experience in entertainment and commercial construction combined to create a facility that was uniquely superior. This foundation of knowledge transcended to every aspect of the creative marketing solutions we provide to Spiderwood Studios and their family of businesses.
Marketing Consulting
S.M. movement has consulted Spidewood on all aspects of interactive marketing and design. We conducted extensive research on the industry and the competitors in the space. Initial recommendations we insisted upon have become some of the most valuable components of the services we provide. We continue to play an active role in all of Spiderwood's marketing initiatives.
Logo Design
Spiderwood had a well designed logo that was already solidified as their corporate identity. S.M. helped to enhance Spiderwood's logo and create derivative variations that have been used in a variety of print and digital applications.
Print Design
S.M. has provided Spiderwood with a wide array of Print Design services. Our Print Design solutions have ranged from corporate collateral, full page ads, marketing cards to virtually anything else that is needed.
Photography
S.M. has taken 1,000's of photographs for Spiderwood Studios. Our photographs have been used in virtually all of Spiderwood's interactive and print design and marketing initiatives.
Photo Editing
S.M. has provided a wide array of Photo Editing services ranging from cropping and retouching to removal and addition of objects.
Video Production
Spiderwood has continued to rely on S.M. for Video Production services ranging from filming to editing.
Website Consulting
S.M. consulted Spiderwood on the design, content and functionalities of their new website. The recommendations we made through our Website Consulting services, influenced the Website Design, Website Development and Search Engine Optimization which we successfully delivered.
Website Design
The Entertainment industry has remained heavily invested in the design of Internet properties. For Spiderwood's new website to be able to make a positive first impression on studio executives, producers and entertainment industry decision makers; it had to be visually compelling, informative and easy to navigate. Since its launch in 2009, Spiderwood Studios' website has continued to receive positive feedback.
Website Development
S.M. developed Spiderwood's new website to have broad browser compatibility and maintain all design elements and features when viewed on mobile devices; including the Apple iPhone and iPad.
Website Management
S.M. continues to provide Website Management services for Spiderwood Studios and their related projects.
Search Engine Optimization (SEO)
S.M. designed, developed and deployed an SEO strategy to reach an International audience searching for the unique products and services that Spiderwood Studios provides. Our SEO strategy continues to maintain high organic results. We maintain First Page Organic Search Engine Rankings for the terms:
sound stages Austin, sound stages Dallas, sound stages Houston, sound stages San Antonio, sound stages Texas, movie studio Austin, movie studio Texas, production studios Austin, production studios Texas, cyclorama Austin, cyclorama Texas, green screen studio Austin, green screen studio Texas, backlot Austin, backlot Texas
Search Engine Marketing (SEM)
S.M. designed, developed and deployed a Search Engine Marketing campaign that has continued to meet and exceed expectations.
Social Media Optimization (SMO)
S.M. integrated active links to Spiderwood's Facebook, Twitter and LinkedIn profiles on every page of the new website. We continue to maintain and update Spiderwood's Social Media profiles with new content as it becomes available.
Email Marketing
S.M. incorporated an Email Database solution that enables visitors to voluntarily submit their Email address and receive updates about Spiderwood Studios news and information. We have experienced consistent Email submissions and have implemented an effective marketing campaign that continues to maintain high open and click-through rates.
Copywriting
S.M. continues to collaborate with Spiderwood on all their copywriting needs. This includes content for their website, Email Marketing campaigns, advertising, etc.
HOW MAY WE HELP YOU?
SERVICES
Branding, Marketing Consulting, Logo Design, Print Design, Photography, Photo Editing, Website Consulting, Website Design, Website Development, Website Management, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Optimization (SMO), Email Marketing, Copywriting
TECHNOLOGY
Adobe Dreamweaver, Adobe Illustrator, Adobe Photoshop, XHTML, PHP, jQuery, Final Cut Pro
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SUCCESS STORIES
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